New To Las Vegas

In April, when I was called at the New To Las Vegas world headquarters by the Childhood Leukemia Foundation of Brick, N.J., the name of the caller asking for money was Grace Miller. When I was called again earlier this month, the name of the caller was Mary Thomas.

Both times, it was the same m.o., down to the interactive computer-generated voice that was not totally responsive to my comments and, frankly, seemed a little off. First Grace and then Mary asked me to pledge a sum of money in advance of sending me any literature. When I politely asked Mary for the organization’s tax identification number–a standard piece of public information–she hung up without so much as a goodbye. Grace gave up on me the same way: a rude click.

However, Mary had called me after I had written up the pitch from Grace along with the sad financial efficiencies of CLF. So I am now nominating the nonprofit to my list of America’s Stupidest Charities. The qualifications are simple: nonprofits that call me asking for money despite being the subject of a previous critical post by me. In the nonprofit world, can it really get any dumber than that? The list of other nominees can be found elsewhere on this page.

Since my April encounter with Grace, CLF has produced another year of financial filings for me to chew on. Things have gotten worse, at least if you’re not the charitable fundraiser. By the CLF’s own accounting, the charity spent 79% of the money donated on fundraising costs (up from 75%), about five times more than the amount spent on, say, fighting childhood leukemia. According to the filings, just 16% of total expenses went to the stated mission (down from 21%). Continue reading →